Retail is entering the era of precision: AI predicts the impact of promotional actions before they start, reduces ineffective decisions, and helps recover margin.

An Invisible Retail Revolution Is Coming

The End of the Guessing Era

Promotions can generate up to 40% of revenue, but they also create uncertainty and excessive discounts. Today this cost can be measured and recovered with AI.

Where Does Margin Disappear? Promotions Under the AI Lens

In retail, innovation drives business, especially in the era of technological automation and changes. We are glad that our project for Żabka Polska has been appreciated by SAP.

SAP Innovation Awards

“Change” is a part of our life more than ever, also in the promotional process. The Omnibus Directive accelerated the automation of prices and promotions. Today, breaking through with communication is a challenge of our times.

Better results based on data, let consulting and technology support your business

How to achieve a situation where the user who works on gigantic tables, often containing several hundred columns and several thousand rows, does not have to worry about the app “jumping” or more data being constantly loaded. For us, this is a piece of cake.

Large amounts of data in tables? Not a problem!

Technology support in the promotional process? It gets easy with Effiana.

Technology and retail category management. The perfect relationship in the promotional process

There are many mechanisms that are not visible to users, but which perform an extremely important function. This is the case with file encryption.

Encryption of files during transfer to Effiana DAM+

A successful implementation is not only something to be proud of, but also a celebration: both for teams consulting on the implementation as well as technology teams. What is the recipe for success?

PM tears CEO to pieces

Big quantities of data displayed real-time, thanks to the Effiana solution – this is no longer a problem at SAP, either. How to combine these two worlds and give new opportunities to the retail sector?

The impossible becomes possible

Expectations of the business user are growing every day because technology allows us to effectively manage our area of responsibility. Bartosz Baran will talk about the challenges UI/UX are facing and how to reconcile the SAP Fiori technology with the latest trends.

AI Efficiency & Growth Engine for the Consumer, Retail & E-commerce Markets

Trade promotions with 4%-7% higher margin

Partners:

AI EFFICIENCY & GROWTH ENGINE

What we do?

We increase margin and sales, supporting the entire end-to-end promotional process.

Clients

More than 30 projects in 19 countries in various industries. We are able to fully adapt to local / regional needs and the specificity of the business environment.

Effects

Average results achieved through our implementations:

Customer feedback

Effiana Technology

Business transformation is supported by proprietary software. We stand out thanks to flexibility and the possibility of full integration with the client's IT ecosystem, regardless of architecture complexity. Integration with, among others:

Publications

The End of the Guessing Era

Where Does Margin Disappear? Promotions Under the AI Lens

SAP Innovation Awards

Let's talk about margin growth in your company

COMPANY

SECURITY & COMPLIANCE